You’re Having a Social Media Crisis – What Now? Pt. 1

In the Chinese language, the characters that spell out the word “crisis”,wēijī,  are formed from the the sinographs that translate to something like “incipient moment” or “crucial point”. A wēijī is a perilous situation when one should be especially careful and wary. It is not usually a time when one goes looking for advantages and opportunities. In a crisis, our instincts tell […]

How to get basic SEO started for new business

Today, all the talk seems to be centered around social media.  Many new companies and even well established ones have left their SEO by the wayside. Fact is that online searches are what drive purchase decisions. A business creates demand for their products/services using social media, but will capture demand and steal market share via SEO and their website. So what […]

Multiple Websites – Don’t do it!

Over the years I have had new clients express frustration that their competitors have built multiple websites for the same business/company and they want me to do the same for them.  I always strongly urge them to reconsider. Why?  Because unless you have two different businesses selling different services or products there is no need […]

Google’s new algorithm is coming – keep optimizing stop worrying

There is a TON of talk, speculation and alot of worrying going on in the world of SEO.  Google has been testing and creating a new search algorithm that has plenty of seo people stressing, stressing, stressing.  I admit, I have been one of those people.  There has been some strange things going on lately […]