"SEO" is an acronym for Search Engine Optimization.
It is how we get the search engines like Google and Yahoo! to place your website on the first page of potential customers search queries.
For instance, if someone is looking for a web designer, they will "Google" something like "South Lake Tahoe web designers".
If you want customers to find your website, you HAVE to have great SEO.
The structure of your website has to be created with the "SEO" built into it. It takes good quality content, carefully planned structure, and a great online marketing campaigns.
We do that with every website and marketing campaign that we build!
If you are interested in the process we use to optimize your site there is more information on the page - How to SEO.